VICTROLA COFFEE
Boutique coffee roaster Victrola had an aging website that was becoming a creaky exception to an otherwise savvy internet presence. They were looking for a thorough overhaul that would improve their online store, inform customers about products and events, and tie-in with other social media marketing efforts.
Aesthetically, Victrola wanted the new site to fit with their Art Deco inspired look, but not come off as kitschy or overly retro. The final design married Deco themes with a desaturated color palette and artfully shot photography, resulting in a site that felt decidedly contemporary, even as it evoked a bygone era.
With: Incus Web Works
